A handful of committed voice artists had visualized the need for an association with some clear cut objectives in mind.
  1. To redress the grievances of all voice artists, especially in the area of the recovery of their dues.
  2. To weed out some of the undesirable practices prevailing in the voicing industry then.
  3. To create more job opportunities for its members with fair wages.
  4. To take care of the welfare of its members.
  5. To foster a spirit of professionalism and to build a dedicated, sincere and hardworking cadre of creative artists.

With these views in mind an ad-hoc committee was formed. These pioneering members worked tirelessly to enroll more members and spread awareness amongst the voice artists.

The first annual general body meeting was held at Andheri on the 27th of June 1999 with 190 members actively participating in the deliberations. The second general body meeting was held on the 2nd of October2001 at Andheri. After this the general body meeting became an annual affair with its members increasing to over 600.

Over the years, AVA has formulated a constitution and an oath of loyalty and integrity. The AVA was also registered under the trade unions act 1926 on the 6th of January 2000. An affiliation was secured with FWICE, ie. Federation of Cine Employees, by August 2000, becoming the 21st. proud affiliated unit of FWICE, which has a membership base of over 50000.

Identity cards are issued to all members, and a wage card was introduced. Group SMS-ing was introduced to quickly inform members of urgent communications. A Yahoo group associationofvoiceartists@yahoogroups.com was also created, and so was an AVA website www.avaindia.org

Some of the important activities undertaken by AVA

Workshops / Seminar
With a view to train voice artistes the following Workshops / Seminar were conducted On the 15th & 16th of May, 2004 at S.N.D.T. Women's University Juhu-Mumbai. On the 29th & 30th of May, 2004 at Sri Guruji Art Academy, Hiranandani Estate- Thane.

From 2nd June 2005 to 4th June 2005 at Palm India Expo - 2005.

Wages Tariff Card
To streamline the payment structure, AVA has released Wages Tariff Card with as many as 27 categories of voicing, with the recommendation of minimum rates for various categories of voicing work, which is approved by the Federation of Western India Cine Employees.

AVA's Interactive Voice Directory On CD
The Interactive Voice Directory on CD contains the voice samples of our members. This was released at the hands of Shri. Anil Chopra - CEO Studio Systems during 5th Plam India Expo 2005 on 2nd June 2005.This Voice directory will be useful to Producers, Production houses, Ad Agencies, TV channels & Radio stations as a reference to select voice artistes required for them. The cost of the Interactive Voice Directory on CD is Rs. 500/-.

AVA Awards
The first ever AVA Awards honoring creative excellence in voice artistry on Radio,Television and films has been instituted by Assoication of Voice Artistes which is to be held on 27th May 2006 at the venue of Plam India Expo-2006 & Cinema India Expo-2006. AVA Awards is the need of the hour, which shall provide high esteem to the talented voice artistes and shall fulfil the aspirations of the young Voice artistes seeking a career in this honorable profession. Prominent awardees include Amitabh Bachchan, Sharukh Khan, Kadar Khan, Khushbu, Rajesh Jolly,Anurag Pande and Ameen Sayani, also Sahara, Zee, Star, Jaya TV, Doordarshan, Films Division, All India Radio, Telebrands & others.

Recognition of Senior Voice Artistes
Due to the initiative taken by AVA, the following eminent personalities were conferred with Awards of recognition by Dadasaheb Phalke Academy a) Pt. Vinod Sharma-2002/03 b) Shri.J.R.Vanamali-2003/04 c) Shri Bal Kudtarkar - 2004/05 d) Pt. Raj Joshi-2005/06

Foundation Day Celebration of AVA

Foundation Day celebration of AVA will be celebrated on 27th June 2006 at S.P. Jain Institute of Management Research Auditorium at Bhavans College, Andheri (W). During this occasion honorary members, senior members will be felicitated. It is an occasion for get-together, for the members of AVA to display their hidden talents in the form of various entertainments.

Apart from these, AVA proposes to take up various welfare measures i.e. Group Insurance, Medical Aid, and Retirement & Death benefits etc.

Today, The Association of Voice Artists is a well oiled machine. We thank the stalwarts who started this movement, and also those who continue to steer it to higher levels. We are also grateful to all those who toil silently behind the scenes to see the AVA grow from strength to strength.


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